We’re Finally Talking Real Beauty, Right?

So if you are a celebrity, appearing in photographs without retouching is the new craze. It’s like saying “see how normal I am?” Or is this the kind of faux honesty that often works just as good as the genuine kind? I will venture to say that these photos versus photos of regular, “real” women will drive women to buy products/magazines.

This trend seems to be picking up steam. Jamie Lee Curtis did it first and in the most dramatic way. She waited until she was of a “certain age” and really exposed herself on a magazine cover with uncolored hair and wrinkles. But, let’s be honest…if she hadn’t done that would we be talking about her at all? Would she have gotten the Activia – ‘now I can poop’ job?

Now news has hit that Britney Spears is insisting that Candie’s show both her unretouched and retouched shots for their new campaign. In the raw shots, you can see a little dimpling on her thighs and a slightly thicker waist but let’s keep in mind that we are still talking about Britney. Even during her crazy, bald, tattoo period she had a rockin bod. Good for her for making the gesture. Will it sell more shoes? That remains to be seen but I have to say I’m impressed by Candie’s risk taking and Whole Truth chutzpah.

Jessica Simpson is on the cover of Marie Claire without any makeup. Her effort to boost self esteem in women is being eclipsed, however, by negative nellies who are trying to say that she has traces of leftover makeup on for the picture. Don’t you think it is time someone left this poor girl alone?

What makes these gestures work is that we are basically dealing with women who are already pretty fantastic looking. When you put makeup on Jessica Simpson she just gets prettier not less ugly. We (regular women) like to see celebrities looking more like normal people. It’s comforting even if their level of beauty is still supremely out of reach.

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April 13, 2024
by Mary Lou Quinlan

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