Brand Consulting

Since 1999, Just Ask a Woman has built a reputation as the most innovative, insightful way to understand female consumers. Now Mary Lou Quinlan &Co offers an expanded suite of Just Ask a Woman brand consulting services that enable brands to learn more about their power consumers: women.
Not just “What.” We answer “Now, what?"'
Just Ask a Woman™ is an innovative suite of brand consulting services designed to help brand stakeholders connect with women and, even more importantly, really understand what they say and what to do about it. Whether you are a consumer brand hoping to increase awareness, relevance with women or a retail or service or business seeking greater loyalty and competitive dominance, we will help you understand what women buy – and why.
We Provide:
Branding Platforms and Positioning
Creative Strategy and Concept Generation
Custom Qualitative and Quantitative Research
Communication Diagnostics
You Receive:
ANSWERS™
This comprehensive and actionable report on women consumers serves as a blueprint for your brand's success. The accompanying insights video will become your tool in sharing what we've learned with your key audiences, big and small.
Are you Half Listening or Power Listening?
Ever spent a few hours in the backroom of a focus group? Bet you noticed more texting, calling, M&M eating and whispered small talking than real listening?
We break down the walls between you and your consumers in an intense listening experience you will never forget. Use our Power Listening Tools for more effective focus groups that will lead to critical insights to better your marketing and business initiatives.
Our Power Listening Tools:
Just Ask a Woman LIVE
Consumer Town Halls
Just Ask an Expert
Docudiaries, Selfnographies and Mobile ShopAlongs
Social Circles
The Online Collective
Partner with us. Just Ask A Woman “gets” women best.
Contact Us
To discuss your project needs, please reach out to us by email at Hello@MaryLouQ.com or call 212.725.8251.

