ShopRite Rewards Families Beyond Cash Incentives

I am a reward card junky. I never get a manicure without pulling out my card (2 more to my 10th one free!) and  I carry my Cosi reward card with me every time I head out for lunch (I’ve been eating a lot of Cosi sandwiches this month!) And Jen recently turned me on to ParentingPrivileges which rewards you for shopping online at a large range of retailers. As I’m in my 32nd week of pregnancy, I have made good use of that one – from Target to Babies R Us to Destination Maternity. I have already made $25.00 on purchases. (I’m definitely shopping online more because of that program much to my husband’s chagrin!) 

But while I have always chosen the cash reward option from these cards I was happy to see that the new ShopRite loyalty program, “ShopRite Family”, is giving families more than just free giveaways.  They are also using their program to provide advice to parents on topics such as getting kids to eat more healthfully and their website includes kid friendly recipes, activities, tips to keep everyone healthy, and a message board is in the works.

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Not to worry, they still have good rewards, from gift cards to entertainment offerings such as DVD rentals, movie tickets, song downloads and ringtones.  And brands like Kraft, Kellogg’s, Nestlé, Kimberly-Clark, Pepsi and Unilever are taking part.While their former program focused more on kids, this program is broader in scope and gives Moms more of an incentive to stay loyal when shopping.  As a soon to be mom, that’s a reward card I’d be proud to carry.

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